Don’t be afraid to get creative
and experiment with your marketing.

Mike Volpe

Get your sneak peek at the MarTech agenda

Senior-level marketers at the intersection of marketing, technology, and management are coming to MarTech® January 30-31, 2019 in San Jose for proven strategies from real-world experts. Here’s a sneak peek: Tracks and topics that matter The grand vision of martech guides the creation of our agenda,...

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Marketo announces new entry-level certification for marketers

The Certified Associate credential requires passing an online exam about such basic topics as marketing automation and email campaign management. The post Marketo announces new entry-level certification for marketers appeared first on Marketing Land.

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The new best practices for digital brand storytelling

People have been telling stories for thousands of years, and the elements of what makes a good story have changed precious little in that time. Through the stories we tell, we not only entertain and connect with others, but we also convey information about our own beliefs, tastes and aspirations....

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Janrain launches its new Identity Central solution

The identity management provider says this new version of its platform is the first one supporting the new OpenID protocol that is fully cloud-based. The post Janrain launches its new Identity Central solution appeared first on Marketing Land.

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Limited time: Lock in exclusive savings to SMX West

Serious marketers are making it a priority to attend THE premiere search marketing conference in 2019: Search Engine Land’s SMX® West, January 30-31 in San Jose. Register by November 17 to lock in Super Early Bird rates, our lowest rates available. Hurry, this offer expires soon! Proven SEO &...

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Why the SaaS model is right for programmatic

By charging a simple subscription fee for the programmatic buying platform, cost-efficient buying and scale spending efficiencies emerge. The post Why the SaaS model is right for programmatic appeared first on Marketing Land.

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Tips for using the new Google Ads interface

There's more clicking in the new interface but the actionable data for speed and mobile friendliness is a big plus. The post Tips for using the new Google Ads interface appeared first on Marketing Land.

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Screen6 launches idSync to replace cookie syncing

The Dutch company says its solution can work across a variety of devices, including Over-the-Top (OTT) TV and cookie-challenged mobile devices. The post Screen6 launches idSync to replace cookie syncing appeared first on Marketing Land.

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